We can and are completely happy to take care of your website, meaning you needn't worry about updating it yourself if you don't think you're web savvy enough.
Alternatively we build user friendly CMS's, Content Management Systems whereby the website owner can easily update their own site from anywhere in the world, granted they have an internet connection. When we build CMS's, we build them with usability in mind, meaning only minimal computer skills or knowledge would be required to administer your own website. Please find a full list of our services below
PHP is a widely used, general-purpose scripting language that was originally designed for web development to produce dynamic web pages. For this purpose PHP code is embedded into the HTML source document and interpreted by a web server with a PHP processor module, which generates the web page document. As a general-purpose programming language, PHP code is processed by an interpreter application in command line mode performing desired operating system operations and producing program output on its standard output channel. It may also function as a graphical application. PHP is available as a processor for most modern web servers and as standalone interpreter on almost every operating system and computing platform.
P.H.P stands for "PHP: Hypertext Preprocessor". The name is a recursive acronym. The first "P" stands for "PHP," and the first "P" of that stands for "PHP" as well, thus the cycle continues. It originally stood for "Personal Home Page". However, it was renamed when the language fell into common use on the web, at version 3.0.
PHP was originally created by Rasmus Lerdorf in 1995 and has been in continuous development ever since. The main implementation of PHP is now produced by The PHP Group and serves as the de facto standard for PHP as there is no formal specification. PHP is free software released under the PHP License, which is incompatible with the GNU General Public License (GPL) because of restrictions on the use of the term PHP
User interface design or user interface engineering is the design of computers, appliances, machines, mobile communication devices, software applications, and websites with the focus on the user's experience and interaction. The goal of user interface design is to make the user's interaction as simple and efficient as possible, in terms of accomplishing user goals—what is often called user-centered design. Good user interface design facilitates finishing the task at hand without drawing unnecessary attention to itself. Graphic design may be utilized to apply a theme or style to the interface without compromising its usability. The design process must balance technical functionality and visual elements (e.g., mental model) to create a system that is not only operational but also usable and adaptable to changing user needs.
Interface design is involved in a wide range of projects from computer systems, to cars, to commercial planes; all of these projects involve much of the same basic human interaction yet also require some unique skills and knowledge. As a result, designers tend to specialize in certain types of projects and have skills centered around their expertise, whether that be software design, user research, web design, or industrial design.
XHTML (Extensible Hypertext Markup Language) is a family of XML markup languages that mirror or extend versions of the widely used Hypertext Markup Language (HTML), the language in which web pages are written.
Cascading Style Sheets (CSS) is a style sheet language used to describe the presentation semantics (that is, the look and formatting) of a document written in a markup language. Its most common application is to style web pages written in HTML and XHTML, but the language can be applied to any kind of XML document, including SVG and XUL.
CSS is designed primarily to enable the separation of document content (written in HTML or a similar markup language) from document presentation, including elements such as the layout, colors, and fonts. This separation can improve content accessibility, provide more flexibility and control in the specification of presentation characteristics, enable multiple pages to share formatting, and reduce complexity and repetition in the structural content (such as by allowing for tableless web design). CSS can also allow the same markup page to be presented in different styles for different rendering methods, such as on-screen, in print, by voice (when read out by a speech-based browser or screen reader) and on Braille-based, tactile devices. While the author of a document typically links that document to a CSS style sheet, readers can use a different style sheet, perhaps one on their own computer, to override the one the author has specified.
A Flash animation or Flash cartoon is an animated film which is created using Adobe Flash or similar animation software and often distributed in the .swf file format. The term Flash animation not only refers to the file format but to a certain kind of movement and visual style which, in many circles, is seen as simplistic or unpolished. However, with dozens of Flash animated television series, countless more Flash animated television commercials, and award-winning online shorts in circulation, Flash animation is enjoying a renaissance.
In the late 1990s, when for most Internet users, bandwidth was still at 56 kbit/s, many Flash animation artists employed limited animation or cutout animation when creating projects intended for web distribution. This allowed artists to release shorts and interactive experiences well under 1 MB, which could stream both audio and high-end animation.
MySQL is a relational database management system (RDBMS) that runs as a server providing multi-user access to a number of databases.
Many web applications use MySQL as the database component of a LAMP software stack. Its popularity for use with web applications is closely tied to the popularity of PHP, which is often combined with MySQL. Several high-traffic web sites (including Flickr, Facebook, Wikipedia, Google (though not for searches), Nokia and YouTube) use MySQL for data storage and logging of user data.
The MySQL development project has made its source code available under the terms of the GNU General Public License, as well as under a variety of proprietary agreements. MySQL is owned and sponsored by a single for-profit firm, the Swedish company MySQL AB, now a subsidiary of Sun Microsystems.
In marketing, a corporate identity is the "persona" of a corporation which is designed to accord with and facilitate the attainment of business objectives. It is usually visibly manifested by way of branding and the use of trademarks.
Corporate identity comes into being when there is a common ownership of an organisational philosophy that is manifest in a distinct corporate culture — the corporate personality. At its most profound, the public feel that they have ownership of the philosophy.
In general, this amounts to a corporate title, logo (logotype and/or logogram), and supporting devices commonly assembled within a set of guidelines. These guidelines govern how the identity is applied and confirm approved colour palettes, typefaces, page layouts and other such methods of maintaining visual continuity and brand recognition across all physical manifestations of the brand. These guidelines are usually formulated into a package of tools called corporate identity manuals.
Many companies, such as McDonald's and Electronic Arts, have their own identity that runs through all of their products and merchandise. The trademark "M" logo and the yellow and red appears consistently throughout the McDonald's packaging and advertisements. Many companies pay large amounts of money for an identity that is extremely distinguishable, so it can appeal more to its targeted audience.
Ajax (shorthand for asynchronous JavaScript and XML) is a group of interrelated web development techniques used on the client-side to create interactive web applications. With Ajax, web applications can retrieve data from the server asynchronously in the background without interfering with the display and behavior of the existing page. The use of Ajax techniques has led to an increase in interactive or dynamic interfaces on web pages. Data is usually retrieved using the XMLHttpRequest object. Despite the name, the use of JavaScript and XML is not actually required, nor do the requests need to be asynchronous.
Like DHTML and LAMP, Ajax is not a technology in itself, but a group of technologies. Ajax uses a combination of HTML and CSS for marking up and styling information, the DOM accessed with JavaScript to dynamically display and interact with the information presented, a method for exchanging data asynchronously between browser and server, thereby avoiding page reloads.
jQuery is a lightweight cross-browser JavaScript library that emphasizes interaction between JavaScript and HTML. It was released in January 2006 at BarCamp NYC by John Resig. Used at about 20% of the 10,000 biggest websites, jQuery is the most popular JavaScript library in use today
When it comes to the more simple animations, a lot of our clients at Rapidz opt for jQuery over flash, simply because it often loads quicker, as well as being compatible with most smart phones (iPhone being the most popular).
Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of paid placement, contextual advertising, and paid inclusion.
A lot of people become confused between SEM and SEO. SEM usually involves paying companies to get your website to the top, as opposed to SEO (Search Engine Optimisation) - which is organic search (not paid-for).
Rapidz offer managed SEM campaigns. For more information why not send us an enquiry?
Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to search engine marketing (SEM) which deals with paid inclusion. Typically, the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence.
As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.
We've got many clients on the first page of Google for their requested search Terms, a few of our SEO clients have been listed below
We offer web consultation on an hourly basis. It's done in person (unless stated otherwise by the client), and we help to drill down exactly what your website is currently lacking. We don't want to go into too much detail here, but if you'd like more information, simply contact us
We're not just online - we're offline too. We design anything you need. Maybe you own your own restaurant and you need a menu designed for that restaurant, we've done it and are happy to do it again.
We also offer a full branding-package, which includes
Alternatively, you can select which items you'd liked designed (as opposed to the full branding package).
We're honest about our content. Some of the content on this page has been sourced from wikipedia, simply because their definitions are second to none and help clarify each service to our customers. The content that has been sourced has been listed below